Is this a new era of “woke pop”?

The term “woke” has been coined on social media as being the state of realising the current political state that has developed in 2016. The rise of “woke pop” appears to be starting with recent releases from Beyonce, Katy Perry, Lady Gaga and Skip Marley. But is it a genuine revolution in popular culture or something that will be short-lived? Just how impactful has this been so far?

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